A Scenario For You
You arrive at a friend's afternoon soiree - lots of people mingling, chatting, and generally having fun. You notice some people sitting on a sofa watching a Tennis match on the far side of the room. One of them is the CEO of a major organisation that you've been trying to approach for several months with no success. She's just sitting there enjoying the match with a few others.
What do you do?
This is a party, not a Business Networking event, so the last thing you should do is charge in like a bull in a china shop and talk business.
Join and watch the tennis with them. If you don't like tennis, then try to understand it. Maybe you've never really given it a chance. You may very well like it.
Why's This So Important?
Because in order to Build Rapport you need to get out of your own comfort zone and into the Zone of the person you want to do business with.
Building Rapport is all about your ability to Enter Someone's Zone without that person feeling uncomfortable with you inside it.
1. Watch the tennis with her
2. Get to know her in a relaxed, no business environment
Trust me - if you are Genuine she will like you; and when she does, she will eventually ask you what you do.
If you can enter a Prospect's Zone and they feel comfortable with you inside it then you're well set on the journey to doing business.
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