The subject of 'Dress' has featured quite prominently during the last two sessions of the MSEP.
Is the way you dress important when it comes to Sales?
The simple answer is 'Yes'.
The way you dress is very important for two reasons.
1. Stand Out - don't be afraid to have your own signature dress style. Over time it becomes part of your brand.
2. Before deciding on what to wear think about the people you'll be meeting with - their age, personalities, and whether or not they are conservative minded etc.
Always dress in line with the people you'll be meeting with. In other words if you have your own particular style of dressing, and you're due to meet with prospects that are fairly conservative in nature, tone down your outfit for that day in order to Build Rapport with them more easily.
The way you dress can often determine whether or not a prospect likes or feels comfortable with you.
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